Your brand on the console, the agent, and the reports. Reselling means your client knows whose logo is actually on the software; white-label means the service looks like yours. This page is how we'd tell you to evaluate any white-label MSP backup platform, including ours.
✦ $7 per workstation, $17 per server at MSP wholesale. No credit card to trial. No contract.
True white-label backup means your brand on every client-facing surface: console, agent, reports. Plenty of vendors sell logo-level branding and call it white-label. The difference shows up in four places.
The management portal your techs use every day carries your name and logo, not the vendor's. If your team opens a dashboard with another company's brand on it, that's reselling, not white-label.
The backup application your clients see on their machines displays your company name, your logo, and your support information. Logo-level vendors leave their product name visible; true white-label removes it entirely.
Every client-facing report, backup confirmation, and status notification carries your branding. Your client should experience backup as part of your service, not as a third party you happen to resell.
Ask the direct question: do you ever sell to my clients? A vendor with a direct sales motion is a competitor sitting inside your accounts with your client list. True white-label vendors are channel-only.
Take this list into any vendor call, ours included. The answers separate the platforms fast.
Backup success rates are marketing. Restore time is the number your client experiences. If you can't do a full test restore during an evaluation, that's the answer.
Servers, workstations, Microsoft 365, VMware, Hyper-V, Proxmox, disk image, databases. Every workload that needs a second vendor is another console, another bill, another support queue and another renewal.
A compromised endpoint must not be able to reach back and delete its own recovery points. Without immutability, ransomware takes the backups with it and the whole exercise was theatre.
Per-GB pricing means a client's data growth becomes your surprise. Ask what a busy file server costs at double its current size, and see whether they can answer without a quote.
Console, agent, reports and notification emails. Ask to see a client-facing report before you sign anything.
If the answer involves an installer and a spreadsheet, price in the tech hours. It should be an RMM script.
Ask who is on the other end and whether they've run an MSP. A ticket queue with a 24-hour SLA is not support when a client is down.
Want more depth? The eight backup mistakes that quietly cost MSPs clients →
Built by an MSP owner who was failing this checklist with his own vendors, and fixed each item because it had already cost him something.
Granular file recovery, full bare-metal restore, and disk image restore to physical hardware, a hypervisor or cloud. The trial is a working environment, not a sandbox, so you test a real restore on a real machine before you commit to anything.
Servers, workstations on Windows, macOS and Linux, Microsoft 365, VMware, Hyper-V, Proxmox VMs and containers, disk image, and application-aware SQL, Exchange, MySQL and MongoDB, to the cloud, a local copy, or both. See every workload →
Recovery points an attacker can't alter or delete, encrypted in transit and at rest, stored off-site in Canada, the US or the EU.
Each workstation adds 1 TB and each server adds 3 TB to one pool shared by all your clients. Past that, it's $8 per TB. Your storage bill fits in one line of a spreadsheet.
Push the agent across the whole fleet with our deploy script. Most shops are protecting their first clients the same afternoon they start the trial.
Phone, chat and email, answered by people who've sat in your chair. Sometimes it's the founder. That's the whole support model.
Every workload an MSP has to protect, in one console. Each is a per-unit add-on you turn on for the clients that need it, backed up to the cloud, a local copy, or both.
Physical and virtual servers, files and full bare-metal recovery.
Windows, macOS & Linux with schedules, retention & exclusions.
Mail, OneDrive, SharePoint & Teams, domain or per-user.
vSphere / ESXi on free & paid licenses, agentless VM backup.
VM config, drives, memory & checkpoint chains on Windows Server.
Full bare-metal recovery to physical, virtual or cloud targets.
Fast, secure VM backup & disaster recovery for Proxmox VE.
LXC container backup alongside your Proxmox VMs.
Application-aware SQL, Exchange, MySQL & MongoDB backup.
We watch the jobs and chase the failures so your techs don't.
There's a real difference between reselling a backup product and running a backup service. Reselling means your client knows whose logo is on the console and can price-shop it without you. A white-label service is part of your stack, and the value your client sees is yours.
With Magnus Box, your branding goes on the console, the agent and the reports. It's included in the $45/month partner account (includes 3 free licenses) rather than sold as a premium tier, because charging extra to hide our name never made sense to us.
And we're channel-only. We sell through you, never to your clients. There is no direct product for a client to find, and no sales team with a reason to look at your account list.
White-label vs reselling, in depth →Backups are stored in Canada, the United States, or the European Union. Data is encrypted in transit and at rest with AES-256. Retention is yours to set per client, and immutable recovery points mean a compromised endpoint can't reach back and destroy its own backups.
If you serve regulated clients, the details are documented in the knowledge base rather than buried in a sales deck.
MSP wholesale is $7 per workstation and $17 per server, with pooled storage included. A $45/month partner account includes white-label branding, support and your first 3 licenses free. No credit card for the trial. No contract. Your margin on top.
See full pricing and add-ons →MSPs stay on a platform they've stopped trusting because of the migration, not the product. Deploy from your RMM, keep the old vendor running until a real restore proves the new one, and let Migration Rescue cover the overlap. We'll do the move with you if you're short on techs.
How switching works →An MSP backup solution is a backup platform built for managed service providers to run across many client environments at once, rather than for a single business to run on itself. The practical differences are multi-tenancy, white-label branding so your clients see your brand, wholesale per-device pricing that leaves room for your margin, and fleet deployment through your RMM instead of installing machine by machine.
Judge it on restore speed and restore testing rather than backup speed, on workload coverage so one platform handles servers, workstations, Microsoft 365 and hypervisors, on immutability so ransomware can't destroy the backups, on pricing you can predict without per-GB surprises, on how deep the white-label goes, on whether the vendor sells direct to your clients, and on whether support is answered by someone who has actually run an MSP.
Magnus Box wholesale pricing is $7 per workstation and $17 per server, per month, with pooled storage included. A $45/month partner account includes white-label branding, support and your first 3 licenses free. See full pricing and add-ons →
White-label backup means the console, the agent and the client-facing reports carry your branding instead of the vendor's, so the service looks like part of your own stack. With Magnus Box it's included in the $45/month partner account (includes 3 free licenses) rather than sold as a premium tier, and we're channel-only, so we never sell to your clients.
Yes. Magnus Box covers servers and workstations on Windows, macOS and Linux, Microsoft 365 including Mail, OneDrive, SharePoint and Teams, VMware, Hyper-V, Proxmox virtual machines and containers, disk image with bare-metal recovery, and application-aware database backup, all from one console with one agent and one bill.
Yes. Disk image backup gives you full bare-metal recovery, and you can restore to physical hardware, to a hypervisor, or to a cloud target. It's a per-unit add-on you enable for the clients that need it.
Yes, and it doesn't need a credit card. You get a working environment, not a sandbox, so you can protect real machines and test a real restore before deciding anything. Start a trial →
No. We're channel-only. We sell through MSPs and never to their clients. Your accounts, your brand, and your relationships stay yours. We have no direct sales motion to compete with you.
We keep immutable backups an attacker can't alter or delete, encrypted with AES-256 and stored off-site away from the client's network. You restore from a clean recovery point instead of paying a ransom.
Yes. Back up to the cloud, to local storage on site such as a NAS, or both. A local copy gives you fast on-site restores, while the cloud copy stays off the client's network in case the site itself is the problem.
Data is encrypted with AES-256 in transit and at rest. Encryption keys are generated automatically, so there's nothing for you to create or manage.
Yes. Magnus Box signs a Business Associate Agreement (BAA) with every partner who stores protected health information (PHI). You can request the signed BAA by emailing [email protected] or through the HIPAA compliance article in the knowledge base.
Magnus Box provides the technical safeguards a HIPAA program expects: AES-256 encryption in transit and at rest, immutable off-site recovery points, per-client retention control, and access controls. HIPAA compliance is always a shared responsibility across your practices and ours rather than a product certification, so the specifics for regulated clients are documented in the knowledge base.
Yes. Phone, chat and email, 9am to 9pm Eastern (ET), Monday to Friday, answered by people who've run an MSP. It isn't a ticket queue and it isn't a script. Sometimes it's the founder who picks up.
By restoring it. That's the honest answer, and it's why the trial is a working environment rather than a demo. Test a full restore on a real machine before you move a single client, and keep testing on a schedule after that.
Pricing questions are answered on the pricing page, and switching questions on the switch page.
"The backup service just works and has so many awesome features. Hands down one of the best backup services I have used in my MSP."
"Mike and his crew have been excellent at helping with questions and the product is a great fit in the MSP space, especially for pricing, ease of use, and quick deploy times."
"We searched for a long time for a service that had functionality to control the backups and be alerted to issues proactively. Our clients are small businesses and this fits our model perfectly."
Start a free trial and put a real machine back tonight, or book 15 minutes with the founder and ask the seven questions above. No credit card, no pressure, no sales gauntlet.